Contact us
think tsg logo
Contact us

Do you need a marketing team with a level of PBM knowledge that requires no onboarding?

think tsg logo
PBM graphic illustrating patient, pharmaceutical, and data relationship
TSG has in-depth expertise in Pharmacy Benefits Management (PBM) strategies for employers and employees, unions and members, health plans, Medicare Part D, and consultants.
Using our Strategy First methodology, we help you acquire and retain clients, create strong value propositions, and drive member engagement leading to better outcomes. Our industry-tenured creative team designs compelling and compliant materials to illustrate your brand and educate your audience.
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Why our clients choose us

  • Develop sales playbooks with competitive defend/deflect messaging
  • Integrate clinical and account management programs
  • Brand transitions from acquisitions
  • Prescription Discount Drug Card strategies and programs
  • Strategic plans for PBM programs for B2B and B2B2C

PBM programs for B2B and B2B2C

  • Utilization management, step therapy, adherence campaigns
  • Cost management (lowering PM/PMM cost)
  • Formularies and pricing models (spread pricing, MAC, AWP, rebates, etc.)
  • Benefits design
  • Specialty pharmacy
  • Medicare Rx and Medicare compliance communications
  • Retail-to-mail, brand-to-generic
  • Utilization management, step therapy, and adherence campaign

Clients we've served

accredo logo
briova logo
catamaran logo
cigna logo
medco logo
mymatrixx logo
optum rx logo
prime therapeutics logo

PBM Work

Case Study

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